Hitwise University Webinar


Google Universal Search - Separating Your Brand from the Clutter

Wednesday 6 August, 2008

1.00pm (Australian Eastern Standard Time)
3.00pm (New Zealand)
11.00am (Hong Kong & Singapore)

Universal Search is potentially one of the biggest changes to Google's search results ever. Google Universal Search allows users to search across all content sources (images, video, news, maps, etc.) to deliver a single set of search results.

Join us on 6 August when Eihab Zaher, Hitwise Head of Search Marketing Services and Stuart McKeown, Hitwise Search Marketing Services Product Director will provide insights on Universal Search, the impact of this new technology on how Internet users search online, and what this means for Search Marketers.

Topics covered include:

  • What is Google Universal Search?
  • How does Google Universal Search affect user behaviour?
  • Strategies for optimising your website for Universal Search.
  • Universal Search tips and examples.

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